1 00:00:00,000 --> 00:00:22,000 Chemicals are everywhere in the lives of Europeans. In industrial processing, construction materials, 2 00:00:22,000 --> 00:00:29,880 agriculture, or in everyday items such as paints, sprays, cleaning products or motor 3 00:00:29,880 --> 00:00:42,560 oils. Tough new EU rules now ensure that chemicals are safe for consumers and the environment. 4 00:00:42,560 --> 00:00:48,280 The end of 2008 is the deadline for pre-registering all the chemicals that companies produce, 5 00:00:48,280 --> 00:00:56,760 import or use. The new regime, known as REACH, for the registration, evaluation, authorisation 6 00:00:56,760 --> 00:01:01,360 and restriction of chemicals, puts the onus on companies which have to show that their 7 00:01:01,360 --> 00:01:09,440 products are safe. Europe's citizens can now be confident that chemicals in Europe are 8 00:01:09,440 --> 00:01:10,360 fully controlled.