1
00:00:00,000 --> 00:00:07,459
balance and composition using geometry geometric shapes composition rhythm and depth

2
00:00:07,459 --> 00:00:22,300
this guy is a square it is stable steady reliable heavy and kind of boring it's perfect for banks

3
00:00:22,300 --> 00:00:30,420
on the other hand that is the triangle it is better suited for our speedy things

4
00:00:30,420 --> 00:00:33,359
airlines, sneakers, and tech.

5
00:00:34,320 --> 00:00:37,759
Depending on the particular nature of the triangle,

6
00:00:38,439 --> 00:00:39,979
the perception varies.

7
00:00:40,859 --> 00:00:43,700
Equilateral, steady, calm, and strong.

8
00:00:44,359 --> 00:00:47,780
Isosceles, ascending, spiky, and sharp.

9
00:00:48,520 --> 00:00:52,640
Scalene, unstable, dynamic, and speedy.

10
00:00:54,219 --> 00:00:56,780
And then, of course, there is the circle.

11
00:00:56,780 --> 00:00:59,780
It does not start nor end.

12
00:01:00,579 --> 00:01:10,489
there are no corners no sides it seems to float like the sun or the moon now that floating things

13
00:01:10,489 --> 00:01:19,849
are mentioned the way to separate sky from ground is just this this is called an horizon line

14
00:01:21,370 --> 00:01:27,689
depending on where you place the horizon line the canvas is going to transmit something utterly

15
00:01:27,689 --> 00:01:36,170
different do you realize how the meaning changes just by placing the horizon line at different

16
00:01:36,170 --> 00:01:50,200
heights let's assume this is a desert now let's add a cactus and another one and another one

17
00:01:51,400 --> 00:02:01,609
and another one you do realize don't you there is rhythm and depth the closer it gets to the

18
00:02:01,609 --> 00:02:13,110
horizon line the further away it is perceived overlap how do you draw a triangle behind the

19
00:02:13,110 --> 00:02:25,180
square explain with your own words what has happened here what are the mandatory elements

20
00:02:25,180 --> 00:02:35,020
in a movie billboard first and foremost the canvas let's use a vertical portrait orientation

21
00:02:35,020 --> 00:02:41,139
The title must use the upper or the lower part of the canvas.

22
00:02:42,020 --> 00:02:46,219
It must use only one single line and it must be readable.

23
00:02:47,439 --> 00:02:51,539
Make sure it has enough space around to breath.

24
00:02:54,020 --> 00:02:56,000
Let's add a tagline.

25
00:02:56,000 --> 00:03:03,539
It gives a hint, a teaser of the movie plot, but without spoilers, please.

26
00:03:03,539 --> 00:03:16,560
Finally, let's find a geometric composition that underlines the narrative.

27
00:03:16,560 --> 00:03:23,560
You can use cardboard collage technique or computer software like Inkscape.

28
00:03:23,560 --> 00:03:27,560
Minimalism is required.