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Estereotipos de Disney
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Encoded in media images are ideologies about how we think about the world, belief systems, constructions of reality.
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And we develop our notions of reality from the cultural mechanisms around us.
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And one of the most important cultural institutions that we have today is indeed the media.
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What's amazing when you look at Disney and Disney movies over the years is how little the image of females has really changed.
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You still have the same highly sexualized female body with the big breasts, the tiny waists, the fluttering eyelashes, the coy expressions, the seductress.
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These images seem very similar over the years.
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And even when they're in animal form, you know, you've got this very seductive little female animal.
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this presents people with a kind of notion of what femininity is about this is not a mirror
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on society this is not reflecting who women really are or what females really are it is
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basically constructing notions of what femininity is and these are not notions that necessarily
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disney invented but what they do do with these notions is they caricature them they wrap them
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up in this Magic Kingdom wrapper and they sell them to children and that's really the
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power of Disney.
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When they're young, they're trying to figure out what does it mean to be a woman?
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What do I look like if I'm a girl?
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What should I look like?
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And they'll focus on the most salient, dramatic images they can see.
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They don't necessarily think about, well, that doesn't look like the women I know in
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real life.
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They don't make those kinds of comparisons because that's kind of like making a movie,
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a whole story together doing logical comparisons they think about one slide at a time this is how
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it looks here gee that's interesting maybe i want to look like that jasmine in the aladdin film
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in which uh there's a scene where she becomes a seductress to distract the person who's after
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Aladdin. I never realized how incredibly handsome you are. That's better. Now, Pussycat, tell me
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more about myself. Your beard is so twisted. This I find very dangerous because you have,
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again it gives young girls
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the idea that that is the way
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that you get what you want
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you use your body
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One of the themes seen repeatedly
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in Disney's movies is that
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however strong or powerful a female
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character may be, she still needs
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to be rescued by a male
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In the world of Disney, females
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not only get into trouble easily
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they also lack the ability to save their own lives
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This is true even of
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disney's films of the eighties and nineties
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a great deal of my work in my professional life has to do with family
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violence
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and when you look
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at that movie with that
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the abuses horrific
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no well listen to me i'm all i've lived my life
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screams at her she imprisons her he throws her father's
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the door and rips her family away from her. His behavior is without question frankly and
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horrifically abusive.
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why i didn't see it there before and this is a movie that is saying to our children
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overlook the abuse overlook the violence there's a tender prince lurking within and it's your job
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to kiss that prince and bring it out or to kiss that beast and bring the prince out
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That's a dangerous message.
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If that was my friend and I had seen her go through this whole thing,
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I would probably just say, keep on being nice and sweet like you are,
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and that would probably change him.
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And in the movie, it does.
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Well, I just can't believe my eyes.
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They ain't dead, is they?
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No, dead people don't snow.
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In Jungle Book, it's that same, you know, the jive and the hustle and the dance
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And, you know, there's these gorillas that sound like, and orangutans that sound like black people who want to be like men, but will never be men.
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The buffoon.
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I want to be a man, man cup, and stroll right into town, and be just like the other men.
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I'm tired of mucking around.
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Oh, I want to be like you.
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I want to walk like you, talk like you
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Kids in Africa see it
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They see a white man in Africa who's severe, swinging from trees
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And they see no Africans
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And they see gorillas being the ones they relate to
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What does that mean to an African child?
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Is it promoting white supremacy to these black African children
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Who watch Tarzan in a movie theater in Africa?
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Of course it will
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And it might be promoting it around the world.
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I've never seen any black people in Disney's movies.
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I can't think of any Disney movies that have black people that are good or bad.
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When you produce a discourse as public as that, and you have that kind of power,
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the kind of power that allows you to distribute those messages to thousands if not millions of children,
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then you have a responsibility.
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Oh, you must be hungry. Here you go.
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You'd better be able to pay for that.
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Pay?
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No one steals from my cart.
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Oh, I'm sorry, sir. I don't have any money.
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Save!
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Oh, please. If you let me go to the palace, I can get some from the sultan.
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Do you know what divinity is, Thorstein?
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No! No, please!
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The merchants are unfriendly. They're mischievous and brutal.
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One merchant tries to chop the hand of the princess because she takes an apple,
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which goes against Islam.
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In Islam, you are obliged to feed someone if they are hungry over and over again.
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And that's what devout Muslims do.
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That's what devout good merchants do.
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And only in Saudi Arabia, if you are a thief, a real thief,
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and after three warnings and three convictions, if you steal something, is the hand removed.
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in one country, you know, with a population of a few million.
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And yet they opted to use that scene.
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It took us six months to get a meeting just to talk about the film.
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When Arab Americans protested against derogatory stereotypes in Aladdin,
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their concerns were first met with silence.
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Disney responded after the issue had received widespread negative press coverage.
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So we go to the corporal office in Burbank.
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And we sit there, and maybe 15 minutes into the meeting, I won't mention the gentleman's name,
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but he accused us, the three of us, of drumming up negative publicity against the film.
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And it was only months after that meeting that they changed part of the lyric.
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But Disney still kept the line, it's barbaric, but hey, it's home,
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which prompted the New York Times to write an op-ed piece saying, it's racist, but hey, it's Disney.
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When children see a movie and then try to replicate the script,
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and there are toys that help them do that,
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a whole line of toys that are exact replicas of what they've seen on the screen,
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the message they're getting is,
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kids, when you play, you're supposed to play the movie,
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and here are toys to help you do it.
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And because children focus on the salient dramatic,
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the toy keeps them focused on that narrow plot.
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And when I hear a lot of my research has had been teachers describing clay all over the world looking exactly the same.
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And it can stay the same and fixated and not evolve and change.
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When that happens, children learn the lessons they see in the media much more.
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We have no obligation to make history.
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We have no obligation to make art.
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We have no obligation to make a statement.
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To make money is our only objective.
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Are they teachers or are they entertainers?
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If they have so much power, I think it's time for them to feel some responsibility
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to educate children about the world they really live in.
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I really believe that as an entertainer, you have a responsibility to be a teacher as well
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because you have someone's attention.
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Thank you.
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- Subido por:
- Elena G.
- Licencia:
- Dominio público
- Visualizaciones:
- 294
- Fecha:
- 19 de diciembre de 2016 - 12:49
- Visibilidad:
- Público
- Centro:
- IES SAN ISIDRO
- Duración:
- 10′ 42″
- Relación de aspecto:
- 4:3 Hasta 2009 fue el estándar utilizado en la televisión PAL; muchas pantallas de ordenador y televisores usan este estándar, erróneamente llamado cuadrado, cuando en la realidad es rectangular o wide.
- Resolución:
- 480x360 píxeles
- Tamaño:
- 29.41 MBytes