Saltar navegación

Activa JavaScript para disfrutar de los vídeos de la Mediateca.

Twitter Search in Plain English

Ajuste de pantalla

El ajuste de pantalla se aprecia al ver el vídeo en pantalla completa. Elige la presentación que más te guste:

Subido el 18 de junio de 2009 por EducaMadrid

947 visualizaciones

How Twitter Search creates new opportunities for business feedback, tracking news in real time and discovering trends.

Más información Transcripción

Descargar la transcripción

First, a quick message from Common Craft. 00:00:00
This video comes in versions designed for use in training and education. 00:00:03
Find them at CommonCraft.com. 00:00:08
It seems like everyone is using Twitter these days. 00:00:14
You know, sharing little messages with each other on phones and computers. 00:00:17
It turns out that all these little messages, if you look at them all at once, 00:00:21
become an easy way to find people, news, and trends. 00:00:25
This is Twitter Search in Plain English. 00:00:30
Let's get started by visiting Twitterville. 00:00:34
This town represents all the people using Twitter. 00:00:37
There are millions of them, and they're constantly talking to each other 00:00:40
and sharing information 140 characters at a time. 00:00:43
The typical townsperson only sees a part of the messages, or tweets, and that's fine. 00:00:46
There are way too many to follow them all. 00:00:51
But if all the tweets could be captured and organized all the time, 00:00:54
amazing things could be possible. 00:00:57
The town would have a resource for knowing what's interesting and who's talking about it. 00:01:00
This is what Twitter Search has done for Twitter. 00:01:04
It captures and organizes every tweet so it's possible to find people 00:01:07
and specific information in real time. 00:01:11
For instance, meet Roy of Ice Cream by Roy. 00:01:14
Other than the people who came to his store, 00:01:18
he could never hear what customers said about his ice cream. 00:01:20
However, because everyone in the town uses Twitter, 00:01:23
he can now search for Ice Cream by Roy and see tweets from people who mention his product. 00:01:26
Then he can reply to say thanks or follow their future updates. 00:01:31
Twitter Search helps Roy listen to customers and make the flavors they want. 00:01:36
It's also a great way to learn about news. 00:01:41
When an explosion is heard outside of town, the townspeople report it in real time. 00:01:44
This means that Roy can check Twitter Search to find a constant stream of information, 00:01:49
sometimes from the very people who experienced it. 00:01:53
He can even limit the results to tweets near a specific location. 00:01:56
It's news as it happens. 00:02:00
Every minute of every day on Twitter, people are using some words more than others. 00:02:03
Maybe the town has a new mayor, a concert came to town, 00:02:08
or the same joke is being told over and over. 00:02:12
If the most popular words could appear on a sign, 00:02:15
a person just arriving in town could get a feel for what was interesting to the residents at the moment. 00:02:18
On Twitter, the most used words are known as trends, 00:02:23
and they're a great way to see what's interesting on Twitter. 00:02:26
You can always find up-to-the-minute trends on your Twitter profile or at search.twitter.com. 00:02:29
Clicking a trending topic shows the most recent tweets that include that word or phrase. 00:02:36
Sometimes, Twitter members work together and use a specific keyword, 00:02:41
called a hashtag, to connect related tweets. 00:02:45
For example, people talking about elections may use the hashtag vote to create the connection. 00:02:48
This way, by including the vote tag, Roy can make sure his tweet is part of the discussion. 00:02:54
If enough people use the tag, it may become a trend, attracting even more people to the conversation. 00:03:00
Of course, tracking these conversations is easy because Roy can search right on his Twitter profile, 00:03:06
and if he wants to see results over time, he can save the search. 00:03:12
With Twitter, all the small messages are useful when shared between people, 00:03:16
but by organizing all the tweets and making them searchable, we can learn what's on the minds of millions. 00:03:20
I'm Lela Fever of Common Craft, and this has been Twitter Search in Plain English. 00:03:26
You can follow Common Craft on Twitter for news on more videos like this one. 00:03:32
Valoración:
  • 1
  • 2
  • 3
  • 4
  • 5
Eres el primero. Inicia sesión para valorar el vídeo.
Idioma/s:
en
Autor/es:
Common Craft
Subido por:
EducaMadrid
Licencia:
Reconocimiento - No comercial - Sin obra derivada
Visualizaciones:
947
Fecha:
18 de junio de 2009 - 13:28
Visibilidad:
Público
Enlace Relacionado:
The Common Craft Show
Duración:
03′ 37″
Relación de aspecto:
1.65:1
Resolución:
560x340 píxeles
Tamaño:
7.62 MBytes

Del mismo autor…

Ver más del mismo autor

EducaMadrid, Plataforma Educativa de la Comunidad de Madrid

Plataforma Educativa EducaMadrid